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TRADE SHOW

A trade fair (or trade show) is an exhibition organised so that companies in a specific industry can showcase and demonstrate their new products and services. Some trade fairs are open to the public, while others can only be attended by company representatives (members of the trade) and members of the press. Under this pretense, tradeshows are classified as either "Public" or "Trade Only" There are currently over 2500 trade shows held every year in USA alone.

Trade fairs often involve a considerable marketing investment by participating companies. Costs include space rental, display design and construction, telecommunications and networking, travel, accommodations, promotional literature, and "give away" items. In addition costs are incurred at the show for services such as electrical, booth cleaning, internet services, floral decoration within the booth and drayage (also known as material handling).

Consequently, cities often promote trade shows as a means of economic development.


List of major trade fairs

(list reviewed on August 1st 2006)

Name Industry show Date Location Attendance
Property Expo India 2006 Real Estates 2006-06-10 Jaipur, India [1]
ANUGA Food 2007-10-13 Cologne, Germany 161,000 in 2005 [2]
EIMA Garden International Agricultural and Gardening Machinery Exhibition 12 to the 15 December 2006 Hertogenbosch, Holland 116,000 in 2005
AGROVAK HOLLAND Holland Agro Exhibition 15 to the 19 November 2006 Bologna, Italy 173,000 in 2005
CEDIA Expo [3] Electronics 2006-09-14 Denver, Colorado, USA 26,000 in 2005 [4]
CES, Consumer Electronics Show Electronics 2006-01-05 Las Vegas, Nevada 120,000 in 2005 [5]
COMDEX Computers cancelled Las Vegas, Nevada 50,000 in 2003
E3, Electronic Entertainment Expo Video games 2006-05-09 Los Angeles, California 70,000 in 2005
FHC China Food 2006-11-30 Shanghai, China 30,000 in 2005 [6]
CERSAIE International Exhibition of Ceramics for the Building Industry and bathroom Furnishings 26 to the 30 September 2006 Bologna, Italy 130,000 in 2005
Frankfurt Book Fair Books 2006-10-04 Frankfurt, Germany 270,000 in 2004
Global Gaming Expo Video games 2006-11-14 Las Vegas, Nevada 16,000 in 2004 [7]
HostingCon Computers 2006-07-17 Las Vegas, Nevada 650 in 2005 [8]
IMM - International Furniture Fair Furniture 2006-01-16 Cologne, Germany 125,000 in 2005 [9]
Macworld Conference & Expo Computers 2006-01-09 San Francisco, California 32,000 in 2005 [10]
Photokina Photography 2006-09-26 Cologne, Germany 160,000 in 2004 [11]
Pool Trade Show [12] Fashion 2006-07-17 New York & Las Vegas 50,000 in 2005
Tokyo Game Show Video games 2006-09-22 Tokyo, Japan 160,000 in 2004
Sol (International exhibition of extra-virgin and virgin olive oil) Olive oil 6 to the 10 April 2006 Verona, Italy
Enolitech (International exhibition of the techniques for the Viticoltura, l`Enologia and Of the Technologies Olivicole and Olearie) Olive oil 6 to the 10 April 2006 Verona, Italy
Vinitaly (International exhibition of the Wine and Spirits) Wine 6 to the 10 April 2006 Verona, Italy
Forest and forest products Forest and forest products 19 to the 22 September 2006 Minsk, Belarus 160,000 in 2005
Metalworking Metallurgy 2007-03-21 Minsk, Belarus 90,000 in 2005
World of packing Packing 26 to the 29 September 2006 Minsk, Belarus 90,000 in 2005

See also

External links